In 2016, Volkswagen prepared the German players for the UEFA European Championship in a Volkswagen training centre and helped fans to express their emotions.
TVCs
On the microsite, fans could train their heroes by controlling machines using their keyboard.
Football is emotion. With the Volkswagen ALLSTAR Fanjis, we offered the German fans the perfect tool to express their feelings.
Credits: DDB Berlin / MD: Miles Lord / ECD: Tom Hauser / CD: Nikolai Diepenbrock, Tomas Tulinius, Stephan Schaeffer / AD: Mahmoud Fathy, Nicolai Makowski, Kathrin Koehler / Photography: He&Me / Digital Production: Bunch / Illustration Gif Emoji: Mary Signe (Bunch).